No-Maddz was formed at their high school alma mater Kingston College in 2000. The premiere Dub Poetry group comprises of Sheldon Shepherd, Everaldo "Evie" Creary, Christopher "Birdheye" Gordon, and O'neil Peart. No-Maddz music is
undoubtedly something new. It fuses their unique Dub Poetry style with multiple music genres and carries the spirit of Jamaica's Roots music.
The unique sound is complimented by a live performance that breathes life in the entertainment world. They are respected as a key administrator for the new music movement out of Jamaica. No-Maddz trod firmly on the motto, "If it nuh live; it dead" and only performs with their band, Dihaadhaadban. The group's single "Rise Above Profanity" is currently featured on the PUMA FAAS global campaign. The No-Maddz plays the characters 'Rocker', 'Flex', 'And' and 'Groove' alongside world top athlete Usain Bolt. All members are recipients of the prestigious Jamaican Prime Minster Youth Award for excellence in the field of Arts and Culture (years awarded 2006, 2005,2009, 2007 respectively); the highest state award for youths in Jamaica.
While in high school the group gained popularity through the Jamaica Cultural Development Commission's performing arts festival (JCDC). They are the only act to be given a perfect score, back-to-back, in the festival's history. The quartet began to Trod the Jamaican local scene with frequent appearances on major cultural and folk shows held by the JCDC.
Eventually, they were invited as a special guest at the Jamaica 42nd Independence Celebration in Florida USA. The invitation opened the door for several shows around the State that led to a major appearance on the West Palm Beach Jamaica Festival. The No-Maddz returned to Jamaica and continued to make more appearances around the Island but
were still unrecognized to the wider public.
The band relocated from the inner city of Kingston, to an east coast town called Bull Bay. It was shortly after the shooting of the feature length Film 'Better Mus Come" in the summer of 2007 that the group became integral with the making of Jamaica's most popular Jam session called "Jamnesia". The beach Jam at the surfer's HQ became the rehearsal ground for the group. They began to merge their Dub Poetry with other musical genres. For over three years, the bi-weekly Jam session grew steadily and was considered the "home" of the No-Maddz. However, In March 2010, after a three month hiatus from Jamnesia, the group recorded "The Trod" at Finnegans. It was the first official display of their music after 10 years of crafting.
The No-Maddz carefully gathered a group of young musician to form their personal band, Dihaadhaadban. They opted to record their debut album at an open-air concert in Kingston; a venture deemed to be the first of the new millennium; a notion unseen for over 30 years in the Jamaican music industry. The Trod [at Finnegans] was a limited release Demo-Album. The album recording has been hailed as one of the milestone moments in Reggae music history by the Jamaica Gleaner, and has been dubbed by some of the music industry's most discerning critics as one of 2010's most innovative World Music albums. The recording was shortly followed by the group's concert series: "The Trod Live". No-Maddz had a local summer tour that brought their music to a diverse audience throughout Kingston.
This was an unorthodox approach which cemented No-Maddz as the first act of its generation to embark on a Jamaican tour. The concert series came to a sold out summer finale in the heart of Kingston in August 2010. The success of the concert series saw No-Maddz being billed as the opening act of the Multi-Grammy award winner Kenneth "BabyFace" Edmonds a few months later. The No-Maddz was voted as the "Best Performer of the Year" by Television Jamaica and closed the year with "The Trod Live: Holiday Special" at Bob Marley's Home (56 Hope Road).
The year 2011 saw No-Maddz making only one public appearance in Jamaica. In March, they celebrated the Trod Live: Anniversary Special at the Courtleigh Auditorium in New Kingston. The red carpet charity concert was held in aid of the "EveForLife" (Women and children living with HIV non-profit organization) and the Edna Manley College - visual art department.
In late spring, No-Maddz made their way into Europe with the DiHaadHaadban without any prior bookings for gigs. Independently, they toured the Trod Live concert series in Germany and were added to the artist line-up for Reggae Summer and Summer Jam; two of Germany's most esteemed reggae festivals.
The group continued to gain international popularity through the PUMA FAAS campaign. The quartet made public appearances as "The World Fastest Band" alongside Usain Bolt in Italy and France.
2014 saw No-Maddz working alongside the Riddim Twins - Sly & Robbie. The fruits of this collaboration were first revealed in April with the release of the single "Romance." This was followed up in the fall with the massively popular tune "Shotta." January of 2015 saw the release of their newest works with the release of the full-length album "Sly & Robbie Present No-Maddz." They made their California debut at SNWMF 2015 and we are very happy to have them returning to Boonville again this year!